DEI Coverage in Association Publications

The national conversation about diversity, equity, and inclusion is a conversation that is also taking place throughout association board and staff meetings as well...

Are Your Pandemic-Related Price Changes Sustainable?

The switch from in-person to virtual events and a scramble to support members with financial challenges led to a re-vamping of event fees, membership...

New Membership Models May Attract New Members

One of the many “pivots” associations made in 2020 was a re-evaluation of membership models. With some industries seeing a significant loss of jobs,...

Six Best Practices for Future Virtual Events

The benefits of virtual events and the enhanced engagement with members means that even after in-person events return, virtual will have a place. Whether...

Check Your Background (and Filter) Before You Zoom

The Texas lawyer who presented a case in virtual court as an adorable kitten because he and his assistant could not figure out how...

What Members Say About Associations After 2020

What have all of the changes made by associations in 2020 – virtual meetings and conferences, membership fee restructuring, guidance to pandemic- and recovery-related...

Leadership Tips to Keep Associations Moving Forward

Leading any organization is difficult, but association leaders at all levels have faced challenges not previously experienced. Not only did the pandemic fundamentally change...

Charitable Activities and Foundations Appeal to Millennials and Gen-Z

Employers have known for years that a company’s commitment to community service and volunteerism is an important factor when millennials consider career opportunities. A...

Use Q&A to Spice Up One-Person Interviews

Do you have an article scheduled for an upcoming issue of your association magazine or a social media post that requires an interview with...

Study Shows Virtual Events Drive Greater Reach

Early 2020 saw cancellations of conferences and regional events and conversion of some events to virtual – with mixed success in the early stages....