According to the 2021 Association Industry Survey, a surprising 58% of respondents reported a positive impact on their value proposition from COVID. Of the...
Association leaders are continually looking for ways to better serve members with enhanced events, new services, expanded networking opportunities, and professional education, but 2020...
Over 50% of association executives surveyed by Association Laboratory in March 2020 predicted that they would invest more in producing virtual conferences and educational...
One of the most popular sections in a college alumni magazine is the update on alumni achievements, faculty accomplishments and classmates’ personal news. Fifty-six...
Member retention is usually one of the top concerns for all association executives, but 2020 has exacerbated the challenge of renewing memberships.
In a recent...
Good leaders are prepared to manage crises when necessary, but all leaders faced challenges that no one foresaw when a pandemic completely changed business...
Conferences, trade shows, seminars, and in-person training programs represent a significant portion of any association’s annual revenue. Of the 1,020 association executives responding to...
The harrowing stories of association conferences cancelled at the last minute or ending early are common. Staff members who were planning to arrive early...
