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7 Tips to Build Active, Effective Committees

Committees are an important part of the association, no matter what size the staff is. For smaller associations, committee participation is essential. As Steve Neidlinger,...

How You Doin? Tips to Get the Most Out of Member...

If you’re a fan of the television show “Friends,” you know that Joey Tribbiani’s signature pickup line was “How you doin?” Although association leaders...

Association Celebrates 50th Anniversary with Personal Stories

When an association reaches a landmark anniversary such as 25, 50, 75, or 100 years, there is cause for celebration and coverage of the...

Develop Magazine Content That Adds Value to Membership

A survey found that 69% of association executives identified “network with others in their field” as the primary reason people join their associations. As...

10 Trends for 2022 Meetings and Events

Earlier in 2022, a webinar featured speakers who looked at 22 association trends that event planners can expect and should consider when planning for...

Microlearning: Text Message Courses Add Value and Increase Engagement

Association leaders with more than 1,000 members are significantly more inclined to indicate that their members join for the continuing education to maintain professional...

Does Your Social Media Really Increase Engagement?

All association marketers have seen the reports listing the number of shares, likes, and click-throughs for specific social media posts. But, what do those...

7 Factors to Consider When Evaluating if You Should Outsource Magazine

As association professionals evaluate what has worked well over the past two years and what changes need to occur moving forward, there is a...

What Members Say About Associations After 2020

What have all of the changes made by associations in 2020 – virtual meetings and conferences, membership fee restructuring, guidance to pandemic- and recovery-related...

How Associations Can Turn Disruption in Opportunity

Association leaders are continually looking for ways to better serve members with enhanced events, new services, expanded networking opportunities, and professional education, but 2020...
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