Tag: members
Punctuation Talking Points for Word Geeks
At some point, all communicators will have a discussion with someone else about punctuation. Whether it is the individual who insists on using exclamation...
Testing Improves Membership Marketing
When asked which membership marketing channels they use, respondents to the 2022 Membership Marketing Benchmarking Report identified email, organic social media and association-sponsored events...
Extend the Capabilities of Your Conference Staff
Planning a conference, regional meeting, or trade show? Annual national and regional events are often a significant source of revenue for all associations –...
How Well Do You Know Your Members?
When it comes to developing a strategic plan, evaluating program or service changes, or identifying new ways to recruit and retain members, data about...
Strengthen Awards Program to Enhance Publicity, Member Retention
Recognizing members for their achievements within the industry and the association is achieved in different forms—magazine article profiles, Q&A on social media, press releases,...
One 2023 Association Trend: ...
The one lesson every association leader learned in recent years is the need to be flexible and agile with plans because there is no...
Use Storytelling to Improve Membership Recruitment
People join professional, industry, and community organizations for a variety of reasons that include networking opportunities, skills development, or desire to give back to...
Association Celebrates 50th Anniversary with Personal Stories
When an association reaches a landmark anniversary such as 25, 50, 75, or 100 years, there is cause for celebration and coverage of the...
2022 Research Shows Positive Outlook for Associations
Representatives of 416 associations provided their insights into the economic outlook for trade and professional organizations for the next year. The results predict a...
Develop Magazine Content That Adds Value to Membership
A survey found that 69% of association executives identified “network with others in their field” as the primary reason people join their associations. As...
