Make It Easy for Readers to Find Your Message
Do you ever spend hours crafting the perfect message and finding that no one responds? Whether it’s a direct mail piece, email, or online...
Protect Association’s Reputation with Social Media Guidelines
Social media is an important component of any organization’s communication strategy, but guidelines are necessary to make sure content on your site reflects the...
One 2023 Association Trend: ...
The one lesson every association leader learned in recent years is the need to be flexible and agile with plans because there is no...
External Content Submission Requires Specific Writing Guidelines
Well-defined writing guidelines for use within the association is an important step to protecting the brand, messaging and reputation of the organization, but are...
Tips to Help 2023 Resolutions Become Reality
The ten most common New Year’s resolutions include health goals such as increase exercise or stop smoking; financial goals such as save more or...
Future of Event Planning: 2023 Challenges and Trends
“In-person meetings roaring back in 2023” is the expectation of all persons surveyed by American Express for the company’s meetings and events report. Survey...
O.K., OK, ok, and Other Copyediting Fun Facts
Did you know that O.K. was originally an acronym for “oll korrect,” a popular misspelling of “all correct”?
The term first appeared in The Boston...
Use Lessons Learned to Create Better Strategic Plan
While most associations develop a new strategic plan every three to five years, those that have not created a new plan since 2019 or...
How to Add a Proofreader to Your Staff – for Free!
You have taken the steps needed to proofread and edit the magazine article, press release, email blast, blog, or website copy, but is it...
